Why Birth Photography Matters?
There is something profound about witnessing the moment a woman’s world shifts as she becomes a mother. Birth photography captures this transformation—the emotional connection, the raw and unreal moments that define the birth experience. It’s not just a profession but a calling, a heartfelt honor to document the journey of life.

“SABPA is Africa’s most professional & medically respected association of its kind.”

What is SABPA?
The South African Birth Photographers Association (SABPA) was established in 2013 to integrate birth photography as a recognized and professional service within the healthcare field. By 2020, SABPA expanded its support to Namibia and Lesotho, fostering strong relationships with healthcare professionals and hospitals. Today, SABPA-certified photographers are trusted by numerous medical facilities for their adherence to safety, privacy, and ethical standards.
Our mission
SABPA’s core objectives include:
- Building trust between photographers and medical professionals.
- Providing specialized training and certification for safety and professionalism.
- Enhancing patient experiences by bridging clinical excellence with narrative storytelling.


SABPA Code of Conduct
Certified Birth Photographers
SABPA-certified photographers undergo rigorous training and must pass a certification exam developed with guidance from an independent Advisory Board. This ensures they:
- Prioritize the safety of patients and newborns.
- Follow strict medical protocols.
- Uphold high ethical standards in all their work.
You can rest assured the following is strictly abided to at all times, it is a summary of what is included in the Oath of Conduct but not limited to the following:
Advisory Board
SABPA’s Advisory Board consists of professionals including gynecologists, anesthetists, nurses, midwives, doulas, lawyers, and professional photographers. They volunteer their expertise to:
- Develop unbiased policies.
- Guide ethical decision-making.
- Represent diverse perspectives in birth photography.


Code of Conduct Highlights
Respect for Clients
- Maintain professionalism and integrity at all times.
- Respect the dignity, privacy, and preferences of clients.
- Always arrange a certified backup photographer if unavailable.
Collaboration with Medical Professionals
- Foster respectful and cooperative relationships with medical staff.
- Follow all hospital-specific permission procedures.
- Adhere to strict sanitation and infection control protocols.
Publishing Guidelines
- Obtain client consent before publishing images.
- Avoid publishing graphic content or explicit nudity unless explicitly requested by the client.
- Blur or obscure medical staff’s identifying features unless permission is granted.
Protocols for Photographers
In Medical Environments
- Wear branded scrubs and carry SABPA identification.
- Use minimal equipment to ensure unobtrusiveness.
- Lower cameras during emergencies and await guidance from medical staff.
Privacy and Confidentiality
- Protect client medical records and personal information.
- Avoid photographing other patients or publishing unauthorized images.
- Exercise discretion in capturing sensitive moments.


Member Accreditation
Rigorous Certification Process
To join SABPA, photographers must:
- Achieve a minimum score of 85% on the entry exam.
- Complete thorough training on medical protocols and expected behaviors.
- Commit to ongoing professional development.
Role of SABPA
SABPA is not merely a listing directory but a regulatory organization ensuring professional standards and fostering communication between photographers and healthcare professionals. This ensures that all members are well-prepared and accountable.
